Castelli Custom & Teamsports

Cycling Teamwear Manufacturing with Unmade

Castelli Custom & Teamsports

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Castelli introduces a new automated process to their custom business. They are enabling their customers to easily design and order bespoke cycling clothing on the Castelli website using UnmadeOS.

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Castelli is getting closer to their customers by moving their custom business online. They are now offering an interactive custom experience by giving cycling enthusiasts the option to customise and create unique cycling apparel directly on their website via UnmadeOS.

One of the key features of UnmadeOS being used by Castelli is the ability to automatically generate photorealistic visuals of new designs before they've been manufactured. This is allowing Castelli to get to market faster using these retail-ready sales and marketing assets. 

The online configuration and customisation is just one part of the partnership between Castelli and Unmade. Once an order has been made on the Castelli website, UnmadeOS automatically generates production ready files and layplans that go straight to the right factory and into production. This eliminates any artwork involvement needed by factories, minimises the risk of errors and increases their speed to market.

Now that each garment is produced on-demand with Unmade, Castelli can deliver a true on-demand custom offer and reduce their environmental footprint in its drive for sustainability.

About Castelli

Castelli an Italian brand which traces its roots back to 1876 starting off as a fine tailor in Milan. The first cycling clothing was made in the 1910s for world champion and fine time Giro champion Alfredo Binda. It has since become a global leader in offering bespoke cycling clothing. Operating in 70 plus countries, Castelli is dedicated in creating the most innovative clothing for the cyclist seeking maximum performance.